Bloody Cells Ball guests in a purple-lit ballroom with the event screen glowing in the background

A black-tie charity gala

Bloody CellsBall 2027

April 2027SydneyFor Westmead Hospital Foundation

A community gala supporting Westmead Hospital Foundation and the C5A cancer-care ward that sits at the heart of the Ball’s story.

The community behind it

A family story.
A room that returns.

CancertouchesalotofAustralianfamilies,andtheFallancefamilyknowthatrealitypersonally.AfterPaulineFallancewastreatedforacutemyeloidleukaemiaatWestmead,thefamilywantedtogivebacktothepeopleandhospitalcommunitythatsupportedthem.

TheBloodyCellsBallbeganasthatresponse:ablack-tiefundraisingnightwithaveryhumanreasonbehindit.ThefirstBallraised$150,000forWestmeadHospitalFoundationandtheLeukaemiaFoundation,andtheeventhaskeptgrowingfromthere.

Today,theBallisfocusedonWestmeadHospitalFoundationandtheC5Acancer-carewardsupportingpatients,families,clinicians,equipment,researchandcareenvironments.Acrossthreeevents,guestsandsponsorshavehelpedraisemorethan$420,000.

In2027,theBallreturnswiththesamefamilyheartandthesamecommunityspirit:sponsors,suppliers,guestsandsupporterscomingtogetherforapremiumnightwithapracticalpurpose.

Around 50 Australians are diagnosed with blood cancer every day.

One person every 28 minutes.

Behind every number is a family suddenly learning the language of wards, treatment plans and waiting rooms.

Care on the C5A ward

Funding is directed through Westmead Hospital Foundation with a focus on the cancer-care community that supported the Fallance family.

Patients and families

The Ball exists for the people moving through treatment, the loved ones beside them, and the hospital teams who hold that experience together.

Equipment, research and facilities

Sponsor support helps the Foundation continue investing in the practical things that improve care, comfort and capability at Westmead.

$0K+
raised across 3 events
including $140,799.90 from the 2025 Ball
3
balls held
from the first Ball through the 2025 Accor Stadium event
C5A
ward focus
the Westmead cancer-care community at the heart of the cause
500
guest ambition
as the committee shapes the 2027 gala

Three Balls in

A community that keeps showing up.

The Fallance family on stage at the inaugural 2022 Bloody Cells Ball, with the Leukaemia Foundation co-beneficiary mark visible
Edition

2022

The first Bloody Cells Ball.

The inaugural Ball, hosted by the Fallance family in honour of Pauline’s acute myeloid leukaemia treatment at Westmead. Raised $150,000 for Westmead Hospital Foundation and the Leukaemia Foundation.

Raised$150,000
VenueCommBank Stadium, Sydney
Guests being photographed at the 2023 Bloody Cells Ball with the CommBank Stadium field as the backdrop
Edition

2023

It came back, and brought more.

The second Ball returned to CommBank Stadium with an expanded sponsor program, more guests and dedicated focus on the C5A cancer-care community at Westmead.

Raised$130k+
VenueCommBank Stadium, Sydney
Guests walking down through Accor Stadium toward the dinner room as the 'Welcome to the Bloody Cells Ball 2025' screen plays overhead
Edition

2025

500+ guests at Accor Stadium.

After a year off, the Ball came back bigger — over 500 guests at Accor Stadium and another $140,799.90 raised. Cumulative total passed $420,000 across three events.

Raised$140,799.90
VenueAccor Stadium, Sydney Olympic Park
Close-up of the 2025 Bloody Cells Ball signage and the Westmead Hospital Foundation lockup, with red, white and clear balloons in the foreground
Coming

2027

The next chapter.

The committee is shaping the 2027 Ball now. Sponsors who come in early help define the night.

Raised
VenueApril 2027 · Sydney venue under review

Aftermovie

Three minutes inside
the 2025 Ball.

Three minutes from the 500-guest night at Accor Stadium.

The 2025 Bloody Cells Ball — aftermovieOpen on Drive ↗

The evening

Arrivals. Dinner. Speakers.
Auction. Music.

  1. 01

    Arrivals

    Guests arrive on the field, photographed under the stadium screens and the sponsor media wall, and gather for welcome drinks.

  2. 02

    Walk to dinner

  3. 03

    Dinner

  4. 04

    Speeches

  5. 05

    Auction

  6. 06

    Band

  7. 07

    Dancing

Three guests photographed in front of the 'Welcome to the Bloody Cells Ball 2025' Accor Stadium media wall
Guests walking down through Accor Stadium toward the dinner room as the 'Welcome to the Bloody Cells Ball 2025' screen plays overhead
The full dining room of the 2025 Bloody Cells Ball with guests seated and the event wordmark glowing in the background
A speaker addressing the Bloody Cells Ball from the lectern with hanging fairy lights and the band staging behind
An auctioneer raising a hand mid-call during the 2025 Bloody Cells Ball live auction
The live band performing at the 2025 Bloody Cells Ball under multicoloured stage lights
Crowd dancing in front of the band at the 2025 Bloody Cells Ball with the BC Ball lockup on the screen behind
01Arrivals

From the floor

Photography from the 2025 Ball.

All galleries — 2022 · 2023 · 2025 →

After the 2025 Ball

"Thankstoyourincrediblegenerosity,weraisedatotalof$140,799.90.Thatbringsourcumulativetotaltoover$420,000raisedacrossthreeevents."

$0+

raised across three events for Westmead

Sponsorship 2027

Support the cause.
Be seen by the room.

Sponsorship pairs practical support for Westmead Hospital Foundation with visible moments across tables, stadium screens, media walls, auction displays and post-event content.

Read the prospectus

Support a specific cause

This is not a generic gala. The story begins with Pauline Fallance’s treatment and stays anchored to Westmead Hospital Foundation and C5A.

Be seen by the room

Sponsors appear across stadium screens, media walls, event programs, tables, auction moments, professional photography and post-event content.

Meet an engaged audience

The room brings together business owners, corporate leaders, healthcare supporters, families and a loyal community that keeps returning.

  1. 01Bring ten people into the room

    Table Sponsor

    A visible table package for businesses, families and groups who want to attend together, support the cause and be recognised across the night.

    Previous reference package: $5,500. Final 2027 pricing to be confirmed.

  2. 02Lead the night

    Event Sponsor

    The lead partner position, with the strongest recognition across guest communications, the event environment and the formal program.

    Investment to be negotiated with the committee.

  3. 03Fuel the fundraising

    Auction & Raffle Partner

    Support the auction, raffle or prize moments that turn generosity in the room into direct fundraising for Westmead.

    Suitable for prize donors, cash sponsors and matched-giving partners.

  4. 04Shape a guest moment

    Experience Partner

    For suppliers and brands who can elevate arrivals, photography, entertainment, drinks, styling, production, screens or guest hospitality.

    Designed for cash or in-kind partners.

From the room

The Ball really does have a life of its own now — a fantastic result for the team, especially having taken a year off.

Corporate sponsor, after the 2025 Ball

In good company

GJS PropertyEdutempsFDCStreeton Criminal LawyersDNA Events4 Pines Brewing CompanyAustralian VintageBlue WealthConnellGriffinBeecroft Bathrooms

Practical bits

Things sponsors and guests usually ask.

If something isn’t answered here, tap Enquire in the nav and we’ll come back quickly.

  • April 2027 in Sydney. The committee is finalising the venue from a shortlist that includes Accor Stadium, CommBank Stadium and a small number of premium central-Sydney rooms. Date and venue will be confirmed in writing to sponsors first.

Committee

Gordon Fallance · Pauline Fallance · Rachel Gibbeson · Ken Basha · Andrew Stuart · Mark Harrison · Marissa Kelly · Kyle Stuart